Brokers
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Tax Reform and the Marketplace
It may seem natural for home buyers and sellers to come to you with questions about how recent changes in the federal tax code will affect their transactions. But resist the temptation to offer advice outside your expertise as a real estate professional. Even if you’re confident you can provide answers, direct your clients to speak with a tax professional about their concerns. It will minimize your risk of offering inaccurate or incomplete information—which can burn bridges with your customers. You can confirm details of the tax law, but don’t weigh in on how it affects a client’s particular tax situation, says Forrest Baumhover, a tax expert and certified financial planner with Tampa, Fla.–based Westchase Financial Planning. “As long as you understand the difference between being helpful and giving tax…
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Launch Your Brokers Career
Are you ready to launch your real estate career to the next level? If so, now is a great time to get started. Idaho REALTORS® is offering the Graduate, REALTOR® Institute (GRI) Designation in Idaho throughout 2018! This course will give you the tools you need to build a successful career in real estate, but did you know that it also gets you on your way to a career as a real estate broker? Completing the GRI counts towards electives one and two needed to get your broker’s license. After that, complete Real Estate Law and Broker Management and you’re on your way! Idaho REALTORS® is bringing the GRI course to Boise and Coeur d’Alene this year, making it easier than ever for you to reach your career goals. Learn…
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February 2018 Real Trends
The February issue of Real Trends is available as a no-cost member benefit to Idaho REALTOR® members. February 2018 In This Issue FIRST PERSON Age of Amazon The Future of Brokerage Trends: Understanding Blockchain Technology BROKERAGE Benchmarking: Brokerages Below-the-Line Spend Pre-empt Disrupters Bitcoin: One Broker’s Experience The Misuse of Grow and Die MARKET November National Showing Index REGULATORY FHFA Moves Closer to Alternative Credit Scoring Decision TECHNOLOGY SEO Success Through Targeted Keywords
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January 2018 Real Trends
The January issue of Real Trends is available as a no-cost member benefit to Idaho REALTOR® members. January 2018 In This Issue FIRST PERSON Tax reform Glassdoor for real estate Next-gen leaders Forecast for 2018 BROKERAGE How do you keep associates motivated? Benchmark: Office and agent productivity Parallel universes: Real estate and hospitality MARKET November national showing index REGULATORY The CPFB without Cordray TECHNOLOGY How to spend your digital marketing dollars in 2018
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Start the New Year Right: 4 Tips for Realistic To-Do Lists
Lists can be a powerful organizational tool. But they can also be overwhelming and bog you down. Don’t let a never-ending list ruin your life. Whether it’s your to-dos for the day or your goals for the year, professional organizer M. Colleen Klimczak, owner of Peace of Mind Professional Organizing, wants to help you turn lists into action plans that are more than words on a page. Make a “not today” list. You’ve probably got a lot to do. Divide your list into “today” and “not today.” Focus on your “today” list and divvy up your “not today” items into other days of the week or month. Enlist help—what can be delegated? Take a look at what you have to get done today and figure out what you can delegate to…
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5 Ways to Provide Better Service for 2018
Customers today are more educated than ever, and they expect stellar customer service, especially when dealing with an expensive, emotional, and even stressful transition like buying and selling real estate. “They know what good customer service is and they aren’t just comparing you to your direct competition,” says customer service expert and business coach Shep Hyken. “Anyone that has delivered a stellar customer service experience—in any type of business—to one of your customers has just set the bar higher for you.” According to a recent survey of 1,138 consumers by Five9, a cloud contact center software company, 89 percent of respondents said “great customer experience” is the key reason they choose to do business with a company. That reason beat price and recommendations from friends. If you’re looking to improve your…
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December 2017 Real Trends
The December issue of Real Trends is available as a no-cost member benefit to Idaho REALTOR® members. December 2017 In This Issue FIRST PERSON The changing of the guard Compass vs. Redfin The profitability of brokerage firms NAR, RPR, Upstream and the rest BROKERAGE Brokerage benchmark: Decline in company retained dollar Building a smart business Shifts in brokerage marketing investments in 2018 Attracting top talent MARKET Study: Does property build wealth? Big shifts in the housing market expected in 2018 REGULATORY The not-so-clear takeaways from the latest CFPB affiliated business settlement TECHNOLOGY Building an effective e-team Are big data and productive analytics the future?
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November 2017 Real Trends
The November issue of Real Trends is available as a no-cost member benefit to Idaho REALTOR® members. November 2017 In This Issue FIRST PERSON Beyond the Profit and Loss Millennials Talk Home Buying BROKERAGE Why Does Your Company Exist? Mortgage Brokering vs. Mortgage Banking Addressing Real Estate as an Investment MARKET 2017 Ending with a Wimper September National Showing Index Shows 7.3% Year-Over-Year Increase VALUATIONS Don’t be a Turkey at the M&A Table REGULATORY CFPB Releases Consumer Financial Well-Being Survey TECHNOLOGY Digital Marketing: How to Budget and Gauge
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